Tuesday, January 13, 2009

Heeb


Heeb is my favorite print publication. Unlike most other magazines, Heeb has a powerful reason to justify its own existence in today's print-unfriendly world: it continuously produces funny, original content with a Judaic spin. What's more, they have some of the best layout designers in the business. Their article layouts are consistently creative, attractive, and witty.

But the latest issue on newsstands takes an unfortunate step back. The features have a plain, antiseptic look, and the Courtney Love interview columns are laid out diagonally (!). There's still some great articles, though, such as a list of clever "Kyketails":

“The Horny Rabbi”

Ingredients:
3 parts Iceberg vodka

1/4 part pickle juice

1 Katz’s kosher pickle

Directions:
1. Shake vodka and juice until hands are frostbitten.
2. Strain into martini glass.
3. Garnish with that fat, phallic fucker.

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